The one-stop portal called ‘TataNeu’ will offer hotel bookings, electronics and grocery shopping and e-pharmacy, among others
As previously reported, TataNeu super app is set for launch in early 2022
Apart from Tata, giants like Amazon, Flipkart, Reliance, Adani Group and Paytm are gearing to compete in the super app race
Tata Digital Super App is set to see the light of the day soon. The one-stop portal, which will offer hotel bookings, electronics and grocery shopping and e-pharmacy, among others, which is set to launch in early 2022, reportedly has a name — TataNeu.
Reports suggest that the “super app” may have received its name from BlackBerry founder Mike Lazaridis back in 2010 who defined the term as “a closed ecosystem of many apps that people would use every day because they offer such a seamless, integrated, contextualized and efficient experience.”