Quikr India Pvt. Ltd., known for running an online listing website Quikr, for used goods, has launched new vertical QuikrJobs.
The new vertical will cater to blue-collar and entry level white-collar job seekers to take on websites such as Babajobs and Aasaanjobs.
The company is claiming to already having more than 2.5 Mn active candidate profiles and 1.6 Mn jobs listed on the platform. QuikrJobs aims to bridge the gap between recruiters and a large portion of the country’s job seekers.
For Candidates
- An easy to understand role based jobs search
- Multiple profile creation while applying to different roles at no cost
- Profile registration through a simple missed call
For Recruiters
- Customised role based job seeker profiles
- Easy decision making as result of role specific information in the profiles
- Free job posting
Quikr’s unique missed call service will help create visibility for skilled workers while also helping recruiters on its platform who are increasingly using the power of internet to source talent.
QuikrJobs is followed by the launch of QuikrCars and QuikrHomes.
This is in line with the company’s push towards five key business segments – automobiles, real estate, jobs, services and customer-to-customer sales. The company also wants to explore new sources of revenue and fend off competition from other venture capital-backed businesses that have emerged in each of these categories.
The five categories account for about 90% of the 10 Mn listings on the platform.
Speaking about QuikrJobs, Pranay Chulet, Co-founder and chief executive of Quikr, said, “Historically, those in low salary brackets have not been targeted by the digital industry, but increase in Internet penetration across India is an opportunity to change this equation.”
He further added, “In today’s age of hyperlocalization, the ecommerce industry has also created a big push for blue-collar recruitment and QuikrJobs has become an immediate natural solution for their unique needs.”
Recently, Quikr has also started facilitating payments and logistics services at no cost to both buyers and sellers. The idea behind this is to become a full-fledged marketplace for used goods.
This specialization is step towards driving revenue for the company which was valued at almost $1 Bn during its last funding round in April. Since its inception in 2008, Quikr has raised about $346 Mn from investors such as Investment AB Kinnevik, Tiger Global Management, Steadview Capital Management and Matrix Partners India, among others.
The company has revenues flowing in through third-party advertisements, lead generation for car dealers, real estate brokers and paid listings by sellers which drives them to top search results on the platform. Currently, Quikr has about 1 Mn paid listings.
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