Advertising

augmented reality-content marketing

How to Use Augmented Reality in Your 2018 Marketin...

This is one of the most exciting times to be part of marketing. New technologies are changing how we approach…

augmented reality-content marketing

How to Use Augmented Reality in Your 2018 Marketing Stra...

This is one of the most exciting times to be part of marketing. New technologies are changing how we approach…

Ad:tech New Delhi

Think Tech….Mar Tech…. Mad Tech….Ad Tech! ad:tech New Delhi is all about what’s trending in the digital ecosystem. An unparalleled…

Does Better Customer Service Mean Lower Margins for Your...

Many entrepreneurs complain that their customers ask for the moon but only want to pay peanuts to get it. Considering…

Why Are Application Developers Turning Towards Reward Ad...

About 10 years ago in 2008 Google and Apple launched their app stores which lead to the widespread proliferation of…

chatbots

How Capable Is The Rising Brigade Of Today’s Chatb...

The chatbot is a $500 Mn market growing at the rate of 30% annually. In 2016, chatbots started making news…

advertising-digital-asia

10 Digital Advertising Trends Asia Must Watch For In 201...

Here is a deep and interesting insight into what will make the headline of 2018 when it comes to Asia’s…

mobile-video-advertising-inmobi

Indian Brands’ Mobile Video Advertising Spend Incr...

InMobi, the Indian unicorn which turned profitable recently, has released a report on Global Mobile Video Advertising Insights. InMobi has…

videotap-interactive videos-advertising-broadcast

VideoTap Aims To Disrupt OTT, Online Broadcasting &...

A fruit fly lives and dies in the time span of a single day. 24 hours. The earth rotates around…

Advertising Facts: Clearing The Misconceptions

Make no mistake. There’s plenty of misconceptions out there about what advertising’s all about. No matter your medium, getting the…

Consumer emotions

How To Leverage Consumer Emotions Through Marketing

If you think of an effective marketing campaign – or your most liked post on social media – you’re probably…

Should Startups Spend On A PR Agency?

Startups have a hard time selling their product because they are startups. They’re small, and no one has ever heard…

NearU Raises Funding From International Marketing Guru G...

Mumbai-based O2O startup NearU has raised an undisclosed amount of funding from Dr. Goutam Challagalla, international marketing guru and professor…

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