India’s ecommerce space has grown rapidly in the last few years. Gone are the days when the buyers use to get product delivered in 7 working days. Now, major online retail giants like Amazon India, Flipkart and Snapdeal — offer same-day delivery in big cities for a fee. They deliver the next day for free in the big cities but deliveries can take longer outside these areas.
Amid high competition environment, e-retailers are finding new ways to attract more and more buyers. Ecommerce firms are experimenting new things and open to other innovative ideas related to product delivery.
With the rise of online retail market, the customers’ expectations are also rising day by day. They are ready to shell out extra bucks but demands better and faster services. Faster delivery could, therefore, prove to be a game-changer in the country’s fiercely competitive ecommerce space.
Moving on the same path, India’s largest online retailer, Flipkart now plans to set up 500-1,000 sq ft pickup or collection centres in smaller cities with a population of up to 50,000. This will help company to fasten its delivery model to tap into the growing demand in these markets. Initially, the company may start with 20 cities in the first half of the year and expand it to 250 more cities if the response is good.
Speaking on this new development, Sujeet Kumar, head of WS Retail and ekart Logistics said, “So we can have a lot of people from tier-4 or tier-5 cities coming and collecting their stuff if we set up pickup centres.”