FLASH HERO: Hero Electric has launched its latest product 'FLASH'

A flagship company of the Hero Eco Group, Hero Electric has launched its latest product ‘FLASH’. With launch of FLASH, Hero Electric hopes to herald a new generation of riders.

Speaking during the product launch, Sohinder Gill, Global CEO, Hero Electric said, “With FLASH, we are moving further ahead with our vision of making India an electrically mobile nation. FLASH is the epitome of the latest and the best of technology available in the e-automobile sphere. It weighs only 87 kgs, helping it score high on maneuverability. Magalloy wheels, telescopic suspension and a full body crash guard will further enhance its popularity among users and drive greater adoption for e-vehicles in the country.”

Founded in 1993, Hero Electric entered the electric two-wheeler segment after 12 years of research in the EV segment with its wide range of electric two-wheelers.

Features: A Quick Sneak Peek

Latest launched e-scooter is a amalgamation of state-of-the-art engineering technology and concern for the environment. As per an official statement, FLASH is equipped with short-circuit protection and provides under-the-seat storage facility. The vehicle is available in two colours of Red-Black and Silver-Black.

It has a 250 Watt motor, coupled with a 48-volt, 20 Ah VRLA battery that covers a range of 65km/charge. Company claims that FLASH has been given a steady body and balanced design which makes is extremely easy for even beginners to ride with ease.

Another interesting fact about the FLASH Hero is that it does not require a driving license or registration in order to be driven by individuals.

Hero has always shown interest towards the electric vehicle. In the month of October 2016, Hero MotorCorp invested about $27 Mn (INR 180 Cr) for 26%-30% stake in Bengaluru-based startup Ather Energy. Hero’s FLASH will be giving tough competition to recently launched Okinawa’s e-vehicle named ‘RIDGE’.

The Government is also providing full support to companies who are taking initiatives towards making environment clean by launching e-scooters. In January 2017, it announced to bear up to 60% of the research and development (R&D) cost for developing indigenous low-cost electric technology. This project will be undertaken under the Technology Platform for Electric Mobility (TPEM) – a joint initiative of the departments of heavy industry (DHI) and science and technology (DST).