BlogBeats, a Bangalore-based blogging platform, has raised an undisclosed amount in Pre-Series A investment from Michigan, US-based investors. Also, it has launched the GeoTime tagging feature, which will allows users to exchange information about places and interests they encounter in their daily lives and travels.
This feature will facilitate writing across generations, time periods, languages, locations, neighbourhoods, and communities.
BlogBeats was founded in late 2014 by Priyank Jain and Lokesh Jain, graduates of Indian Ivys – ISB & BITS Pilani, and Masters in Technology Management from Indiana US. It currently has a team of 15 members and is associated with Nasscom 10000 Startups and T-Hub. It aims to be a comprehensive content creation and discovery platform, allowing people to share their ideas in form of blogs and slideshows.
The platform works towards encouraging the creation of blogs and other forms of content across 200+ categories, all tagged with a geolocation and time period to enable enhanced search & discovery and better interactivity. It also helps businesses with location targeting, thereby, reaching the right audience.
Users can create live beats as per their current location or any micro location by keying in text, comments and even multimedia content (including images and – shortly – audio and video files). The information could be about restaurants, travel, beaches, weather, sports, recommendations, etc. anywhere in the world.
Uniquely, blog entries on BlogBeats will appear based on specific geolocations and contextual time periods. This will further enable users to track live events happening in any location, thereby creating a single place to create, share and connect with all social media accounts.
“At a time when startup funding is slightly on a dip, we are proud to successfully complete this Pre-Series A round, which is also strong endorsement of the potential of BlogBeats to transform how content will be consumed in the future,” said Priyank.
The founders also plan to bring on board support for multiple Indian languages to facilitate language agnostic content. A B2B solution to help organisations manage their digital content, is also on the cards, “We’re excited to launch a completely new way of blogging and create content for publishers and newbies alike that will disrupt the existing digital content paradigm,” added Lokesh.