Gurgaon-based CarDekho.com, an auto portal, has announced the launch of its platform TyreDekho.com. This new portal will provide content, reviews and research tools to guide consumers to make the best choice for a tyre purchase. The site hosts tyre listings for all passenger cars and bikes sold in India, Information on tyre brands, products, pricing, features and dealers.
Amit Jain, CEO CarDekho.com said “We always had customers on CarDekho.com enquiring about the ‘What, How & Where’ about tyres. TyreDekho.com is the answer to that need. We want to enable consumers to purchase tyres online”
TyreDekho is designed to help a visitor search for tyres online, Compare features across tyres, Locate tyre dealers around him and identify the best prices, Register for tyre change reminders, special offers and tyre news. The company plans to make delivery & fitting of tyres a one click purchase.
CarDekho.com is a flagship portal of Girnar Software Pvt. Ltd. founded by Amit Jain in March 2008. It is an auto portal catering to the aspiring buyers, owners and dealers of cars across the country. CarDekho is currently drawing close to 17Mn visits per month with 10Mn unique visitors per month. Company also operates other successful portals such as BikeDekho.com and PriceDekho.com.
CarDekho had raised INR 307 Cr., in a round of funding led by Hillhouse Capital and Tybourne Capital and Sequoia Capital. This round of funding was closely followed by the investment by Ratan Tata and HDFC. Also, the company recently acquired BuyingIQ.com, a price comparison site and intelligent shopping engine. The company also acquired Ibibo Group-owned Gaadi.com in 2014.