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Saurabh Nangia

Community

Saurabh is the Founder of TargetingMantra. An alumni of University of Illinois, he helped develop personalization systems at Amazon.com and its subsidiaries like IMDB, Lovefilm, Audible, Shopbop and Zappos. At TargetingMantra, he takes care of the Product and Technology.

Most Read

Ecommerce

5 Growth Hacks That Can Come Handy To Increase Conversions

Growth hacking is a term that has only come to light recently. As a...
28 Feb'16 7 min read
Ecommerce

Mobile Personalisation Trends You Cannot Afford To Ignore

Mobile commerce has got a lot of attention lately with ecommerce stores coming up...
21 Feb'16 8 min read
Ecommerce

Ecommerce App Design Trends That Will Rule 2016

Every year brings with it new trends. Companies research what worked for them and...
14 Feb'16 9 min read
Ecommerce

Indian Ecommerce Scenario Of Refurbished And Used Goods

The used-goods business in India is making giant strides–OLX, the ecommerce marketplace for second-hand...
17 Jan'16 6 min read
Resources

Using Predictive Analysis To Spot Customers With Highest Affinity To Buy

There is an intriguing study being carried out on potential loan defaulters…
10 Jan'16 9 min read
Resources

Shopping Micro-Moments Statistics – Nurturing Your Mobile Customers The Right Wa...

How would you describe your relationship with your…
03 Jan'16 9 min read
Ecommerce

Customer Lifecycle Marketing Lessons From Those Who Made It Work

Customer lifecycle marketing (CLM) defines the key stages…
29 Nov'15 6 min read
Ecommerce

5 Business Models Gaining Pace And Poaching Space in Ecommerce

According to the estimates of the study conducted by…
22 Nov'15 9 min read
Resources

6 Easy Ways To Reduce Mobile App Uninstalls

Why are users uninstalling my app? Today a…
15 Nov'15 8 min read
Resources

[Infographic] Mapping a Mobile App User’s Journey: From Discovery to Purchase

Mobile apps are flooding the mCommerce market. Why? Every…
08 Nov'15 2 min read
Ecommerce

4 Features That Make Ecommerce Apps Stand Out

Big ecommerce companies are putting in efforts to improve…
01 Nov'15 7 min read
News

The 3 Laws For Building An Agile Marketing Team

Your marketing team has a weekly brainstorming session,…
18 Oct'15 6 min read

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