Paras Arora

Community

Paras heads Product Marketing at TargetingMantra. He in an expert in Personalization and has consulted over 50 clients across the globe on conversion optimization, personalization and increasing customer loyalty. An expert in behavioral targeting, Paras focuses on helping clients in optimizing conversions and client engagement across all marketing channels including website, email, mobile, native apps and search. A serial entrepreneur from IIT-Guwahati and Indian School of Business, he loves to spend his time exploring new technologies.

Resources

Mobile Notifications Can Drive Conversions: Are You Using Them Right?

30th September, 2015
Resources

Are Ecommerce Companies Overdoing The Deals & Discounts In Email Marketing?...

12th September, 2015
News

Mobile App Or Mobile friendly Website? Dilemma Solved

19th July, 2015
Ecommerce

Ecommerce Email Marketing In India: Customer Expectations Vs Reality

9th July, 2015
Ecommerce

Here Is The Secret That Is Helping Amazon Stay Reputed Online

30th June, 2015
News

10 Best Practices of Abandoned Cart Emails

5th June, 2015
News

10 Mistakes Mcommerce Marketers Make (But You Don’t Have To)

31st May, 2015
Ecommerce

Shopping Cart Abandonment: Email Comparison Of India’s 13 Biggest Ecommerce Comp...

22nd May, 2015

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