Founded in 2012 by John Paul in Bangalore, LoveCycles, enables women to keep a track of their menstrual and physiological health via its mobile app. Users can record their monthly cycles, associated symptoms and trace out a pattern to help them manage their menstrual health.
The startup will use the newly raised capital to expand LoveCycles’ accessibility in India by introducing regional language support in the coming months.
Amit Somani, managing partner of Prime Venture Partners said, “LoveCycles is already improving the quality of life of millions of women around the world. With Smartphone & Mobile Internet growing, we’re delighted to help bring this value to Indian women, and over time to expand into a comprehensive and personal health tracker.”
The funding from Prime Venture Partners comes at a time when LoveCycle plans to increase its presence in India. Women’s health has been a much-neglected issue, particularly menstrual health that is still a taboo in various parts of the country.
The app logs more than 1.2 Mn active users every month. It has clocked more than 6 Mn downloads worldwide. The app has marked its presence in 190 countries including United States, Brazil, Italy, Mexico, South Korea and Russia. Globally, the tracker supports 13 languages including Hindi, and soon will support popular regional languages in the country.
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