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Pune-based startup ecommerce personalization and recommendation platform, Hugefly Technologies, has raised an undisclosed amount of angel funding from Temasek Holdings’ associate director, Mayank Singhal, Oliphans Capital’s co-founder Mohit Gulati and icustommadeit.com’s CEO and CMD Raj Iyer.

Started by Dhruv Chaudhari and Amit Chaudhari in January this year, Hugefly Technologies, offers tech enabled solution to ecommerce companies that helps them reduce search time, offer relevant and personalized search results across users and create targeted and customized recommendations in real-time.

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The newly raised capital will be used by the company to increase its team and upgrade systems and operations. Hugefly also aims to attract more ecommerce platforms as clients globally over next six months.

According to Amit Chaudhari, COO of Hugefly Technologies, “As ecommerce has grown at an unprecedented pace over the last two years, more and more online commerce businesses are looking to create market leadership and customer loyalty through deeper customer engagement at a very personal level. That’s the need we help address at Hugefly.”

In addition to its core personalization and recommendation engine, Hugefly, offers a full stack of solutions including image search integration, auto-complete, spellcheck and in-depth analytics. It competes with the likes of Endeca and Unbxd.

Hugefly is likely to raise an institutional funding round over next six months and has initiated discussions with a few leading global venture firms.


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