Bangalore-based analytics solutions startup BRIDGEi2i has raised an undisclosed amount of secured Series A funding from Edelweiss Private Equity.
Edelweiss Private Equity is the the private equity and venture capital arm of Edelweiss Financial Services, a diversified financial services conglomerate.
With this, Edelweiss has acquired a minority stake in BRIDGEi2i, and Pranav Parikh, Head of Edelweiss Private Equity will be joining the Board of Directors of BRIDGEi2i.
BRIDGEi2i was founded in 2011 by former HP executive Prithvijit Roy, former Genpact executive Ashish Sharma and former GE Capital executive Pritam Kanti Paul.
Prithvijit Roy, Chief Executive Officer, BRIDGEi2i said, “This investment will fuel our ability to deliver greater value to customers by enabling us to accelerate the development of our machine learning based business applications, along with significant expansion of our consulting teams across India and the United States.”
BRIDGEi2i partners drive sustainable return on investment from Analytics by embedding decision engines into business processes and systems, leveraging its proprietary personalisation and optimisation algorithms. It offers analytics and decision support solutions across Marketing, Sales, Supply Chain, Pricing and Risk Management. The company has a global presence with offices in Bangalore, India and the Bay Area, United States.
BRIDGEi2i customer base includes 10 of the Fortune 100 companies across Technology, Manufacturing, Financial Services, Insurance and Retail. BRIDGEi2i has also been featured by Deloitte as ‘Technology Fast 50’ in 2015 and by NASSCOM as ‘Emerge 50’ in 2014.
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