Zomato Unveils ‘Zomato for Enterprise’ To Ease Corporate Food Expense Management

Continuing its experiment spree, foodtech major Zomato has rolled out ‘Zomato for Enterprise’ (ZFE), a platform designed for companies to solve food expense management.

The company founder and CEO Deepinder Goyal took to X to announce the development today (August 28).

“A lot of Zomato orders placed by corporate employees are business-related and need to be reimbursed by the company. The reimbursement process is cumbersome and time-consuming,” he wrote.

“With ZFE, employees can simply bill their business orders directly to their employer, without having to pay. Companies can use ZFE to add employees, set budgets, define ordering rules and much more,” the post added. 

As per Goyal, over 100 companies are already using ZFE. 

Inc42 found that currently there are two options available under the ZFE section on the Zomato app – ‘for employees’ and ‘for employers’. While ‘for employees’ asks users to verify their work IDs to get the benefits of the feature, Zomato is also taking requests from employers on verification by work email ID and company name.

The newest development comes amid hoards of new experiments launched by Zomato.  The leading food delivery app in terms of market share rolled out a group order feature on its app this month following its rival Swiggy’s path.

It also introduced another new feature last week, which allows users to schedule food orders up to two days in advance. 

These new features in the food delivery business come while Zomato is expanding its business across other verticals. Earlier this week, Zomato announced a new feature ‘Book Now, Sell Anytime’, which will allow customers who have bought tickets to a live event on the Zomato app to list their ticket on the app for a price lower or higher than their original purchase price. 

This is set to go live on its app’s “Live” section on September 30.

However, as many Zomato experiments have also witnessed many fallouts in the past. The startup recently discontinued the ‘Zomato Legends’ business after two years of trying to find a product market fit.

It is important to note that the company held its 14th annual general meeting today, which was expected to commence from 12 PM IST. Shares of Zomato started slipping around that time and were trading 1.2% down at INR 252.85 on the BSE by 2.18 PM IST.

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