“If you can’t beat the competitors, then acquire them”, this is the notion that a lot of people believe in. If we talk about ecommerce industry in India, then definitely acquisitions bring some pretty awesome benefits for the acquiring and as well as the one getting acquired.
Today a report by TOI, was something which we were hearing for a long time, but was really a new thing for a lot of people. The report suggests that the two Biggies of the Indian ecommerce industry i.e. Myntra and Flipkart might get merged.
It’s been said that the merger has been propelled by the larger, common investors behind the two. Tiger Global and venture capital firm Accel Partners are the two common investors in both the companies.
Also, since last year, Flipkart has been pushing itself up in fashion retailing and Myntra being a lifestyle and fashion retailer might be a good buy for them.
Though these are still rumors, and when we contacted Flipkart they too called it as a speculation.
The reports came in when, Myntra is in talks to close a $50 Mn funding round from a consortium of investors led by PremjiInvest.