Social Commerce Startup Trell Acquires Women’s Self Care Platform Womaniya

Social Commerce Startup Trell Acquires Women’s Self Care Platform Womaniya

SUMMARY

Womaniya is a mobile application only for women, full of trusted information around pregnancy with original videos, infographics and articles

The integration of Trell and Womaniya will result in a more comprehensive solution to improve efficiency, help, and facilitate collaborations among the women's community, said the startup

Social commerce is worth $1.5 to $2 Bn GMV (gross merchandise value) market today and is likely to hit $60 Bn to $70 Bn in 2030

Bengaluru-based lifestyle social commerce startup Trell has acquired Womaniya, a community focused on women’s self care, for an undisclosed sum. Womaniya is a mobile application only for women, full of trusted information around pregnancy with original videos, infographics, and articles. The community also provides support from gynecologists and experts in a question-answer format and live sessions. 

The application also supports a community forum, where women talk about various aspects of life, including relationships, health and wellness, lifestyle interests and many more.

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