Amid RBI hardening the KYC compliance for PPIs, digital payments startup and mPOS maker Ezetap has launched another device EzeSmart, an open-platform enabled with GPRS services, Aadhaar pay and eKYC.
As Bhaktha Keshavachar, co-founder and CTO of Ezetap said, “EzeSmart is the culmination of our belief in India’s digital growth story.We have invested time and effort to build the first and truly integrated payment acceptance platform in India. The successful launch of EzeSmart is a reaffirmation of our belief that India is years ahead of the most developed countries in terms of our innovation in the fintech ecosystem.”
In the past two years, as the digital payments have been on rise due to a host of initiatives such as UPI, Aadhaar Pay and Bharat QR code-based solutions, EzeSmart, which runs on Ezetap’s universal payment acceptance platform, is the first POS terminal in the country capable of accepting all these payment modes, claims the company.
As per the startup, EzeSmart can also support payment acceptance from multiple mobile wallets along with credit and debit cards. It is a smartphone integrated terminal which enables businesses to run any of their system applications on the device.
EzeSmart: How Does It Work?
EzeSmart, the payment solution is designed to match the business and operational needs of various industries including government, SMEs, BFSI, ecommerce, etc. The device enables a person with an Aadhaar linked bank account to transact, just by the touch of one’s finger on the fingerprint sensor of the device.
This enables micro-finance institutions that use this terminal to service their rural customers and collect payments digitally. EzeSmart intends to help eliminate long queues enriching the customer experience.