Former JetSynthesys Executive Joins BITKRAFT Ventures As Partner

Early stage investor BITKRAFT Ventures, which counts Indian gaming startups StockGro and LILA Games among its portfolio companies, has roped in tech and gaming industry veteran Anuj Tandon as a partner.

The San Francisco-based investment firm has made this appointment as a part of its effort to expand presence in India.

Tandon confirmed with Inc42 regarding the appointment. 

Taking to LinkedIn, he said, “One of the biggest ecosystem gaps in emerging and new markets like India and MENA in gaming and interactive media is lack of a peer network of founders and mentors who push you to become better. BITKRAFT with its deep global expertise in this sector and 100+ portfolio companies and global mentor network and team. I am pretty sure Indian entrepreneurs will benefit immensely with BITKRAFT India presence and localised strategy.”

As per his LinkedIn profile, Tandon worked with JetSynthesys as its CEO for more than two years in Pune. He has also been the board observer for various labels, including Kuku FM, FRND and NODWIN Gaming among others.

Prior to that, Tandon was also the India CEO of Shanghai-based YOOZOO GAMES for over four years. 

Founded in 2017 by Jens Hilgers, BITKRAFT Ventures is an investment platform that focuses greatly on gaming, Web3 and immersive technology companies. The company engages in seed, Series A and Series B funding rounds of game studios, gaming platforms and gaming-related technology. 

The company has so far backed brands across the globe, including Sonic, METATHEORY, Lightforge Games, Alethea AI, Gamezop and Discord among others.

Meanwhile, it is seen that the investment firm is looking to tap into the country’s booming gaming industry and as per an Inc42 report, about 90 Mn gamers paid for online games in 2023.

In 2022, social investing and gaming platform StockGro raised $32 Mn in Series A funding round led by BITKRAFT Ventures, General Catalysts, and Itai Tsiddon, while mobile game development startup LILA Games also secured a $10 Mn Series A financing round, where BITKRAFT Ventures was among the one of the investors participating in the round.