COVID-19 Wipes Out 67% Of CureFit Sales In FY21, Losses Stands At INR 671 Cr

Zomato-backed fitness startup CureFit saw its sales revenue dwindle down by 67.4% in the financial year ending on March 31, 2021. Mukesh Bansal-led CureFit, which entered the unicorn club last year, posted a total revenue of INR 294.9 Cr in FY21, a noticeable fall from INR 567.4 Cr in FY20. 

The Bengaluru-based startup’s expenses also fell by 42.6% to INR 756.4 Cr in FY21 from INR 1,319.3 Cr in FY20. Consolidated loss after tax of Curefit stood at INR 671 Cr in FY21. 

Decoding CureFit’s Revenue

The startup between April 1, 2020 to March 31, 2021 managed to earn a total of INR 294.9 Cr in FY21. The startup’s revenue from operations/sales plummeted to INR 161.3 Cr in FY21, a 67.4% drop from INR 495.8 Cr in FY20.

CureFit’s other income which comprises total interest income and net gain on sale of investments, liabilities, among others stood at INR 133.2 Cr. The startup in FY20, had generated INR 71.5 Cr from other sources of income. 

While many startups in the country were witnessing over 2X rise in their topline, contact-first businesses such as fitness centres, hospitality, among others were heavily affected. The onset of COVID-19 in the early months of 2020 and the subsequent lockdowns resulted in Curefit shutting a large number of its fitness centers for the better half of the year as gyms were the first public spaces that were forced to shut with the onset of the pandemic.

Decoding CureFit’s Expenses

As the business remained shut for most of the year in 2020, Curefit’s expenses dropped to INR 756.4 Cr in FY21, from INR 1,319 Cr in FY20. The startup shed INR 210.8 Cr for its employee related expenses which consisted of salaries, gratuity, PF contributions, among others. It must be highlighted that in FY20, for employee benefit expenses, the startup has drained INR 328.5 Cr. This means the startup had to let go of a significant chunk of its employees in FY21, to tide over the COVID-induced crisis. 

The startup has also reduced its promotional activities by 63.7% to INR 71.4 Cr in FY21 from INR 197 Cr in FY20. 

Founded in 2016 by Mukesh Bansal and Ankit Nagori, CureFit runs physical fitness platform Cultfit, mental fitness (Mindfit) and a primary care vertical (Care.fit). Ankit Nagori now runs D2C cloud kitchen aggregator Curefoods. 

CureFit entered the unicorn club in December last year after raising $145 Mn at over $1.4 Bn valuation. The round was led by foodtech giant Zomato (in a cross selling deal) alongside Singapore’s sovereign fund Temasek and South Park Commons, among others. As a part of the deal, CureFit also acquired Zomato’s fitness facility arm Fitso for $50 Mn. 

Bansal-led CureFit earlier this year further acquired Indian operations of Gold’s Gym. The startup last month announced to have acquired a majority stake in F2 Fun & Fitness India, which owns the Indian franchise of international gym chain Gold’s Gym. Curefit has said that Cult.fit will try to expand Gold’s Gym outlet to Sri Lanka, Bangladesh, Bhutan, Maldives, and others. 

With this acquisition, CureFit has tapped into more than 140 fitness outlets of Gold Gym’s that is spread across 90 cities mostly in Tier 1, 2 and 3 towns. The startup had earlier acquired RPM Fitness, Fitkit, and Onefirplus, Urban Terrain, Fitness First, Tread, and Onyx.

Earlier last year, Ratan Tata’s Tata Digital in a bid to strengthen its superapp offering, invested $75 Mn, with Bansal joining Tata Digital as its president. Curefit competes against the likes of Healthians, Healthifyme, Shyft, among others. 

Nagori, on the other hand, is completely vested in the sister brand CureFoods that appears to be a Thrasio-style model for food brands in India. Curefoods, a spin off of EatFit, runs more than 150 cloud kitchens across India. The cloud kitchen aggregator is presently operating in 15 cities, with brands such as Box8, Sparro, Frozen Bottle among others in its kitty.

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