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Tarika Sethia

Inc42 Staff

Passionate about looking into the financial underpinnings of startups, Tarika writes for Inc42 Media as a Business Journalism Trainee. She seeks pleasure in writing about tech and the investment patterns of companies. Tarika can also be found performing in dance shows in Delhi.

Most Read

How VerSe’s Fail-Fast Product Strategy Catapulted It To Unicorn Status
Features

How VerSe’s Fail-Fast Product Strategy Catapulted It To Unicorn Status

Entering the vernacular news market, launching a TikTok-like app and joining the…
24 Apr'21 9 min read
Tame The Retention Beast With Dunzo’s Insights Into Retention Metrics
Features

Tame The Retention Beast With Dunzo’s Insights Into Retention Metrics

Efforts go down the drain when loopholes get bigger. It is similar…
21 Apr'21 7 min read
Lessons For Product Leaders From Trivago’s Growth Marketing Hack
Features

Data-Driven Marketing, Testing Strategies & More: Lessons From Trivago’s Growth ...

The ad that got everybody talking about Trivago…
05 Apr'21 5 min read
How Product Leaders At Hotstar, Twitter, boAt Are Redefining The Marketing Funnel For Bharat
Features

How Product Leaders At Hotstar, Twitter, boAt Are Redefining The Marketing Funne...

Startups have changed the way people see products.…
31 Mar'21 7 min read
Zoho VP Praval Singh On The Nuances Of Product Marketing And What It Means In The Modern Era
Features

Zoho VP Praval Singh On The Nuances Of Product Marketing And What It Means In Th...

“Over 11 Mn people on LinkedIn have ‘Product…
27 Mar'21 5 min read
Microsoft's Shaheena Attarwala On The JTBD Framework For Products
Features

Microsoft Design Leader On The Four Tenets To Build Better Products With The JTB...

“If I had asked people what they wanted,…
18 Mar'21 6 min read
Kissflow Product VP On Why Team Frameworks Are Linked To Product Success
Features

Kissflow Product VP On Why Team Frameworks Are Linked To Product Success

Creating opportunities and bringing ideas to reality is…
17 Mar'21 5 min read
10 Blogs to read, according to Airtel, Kissflow, Gojek Product Makers
Features

Here Are The 10 Blogs Every Product Maker Should Pin: Recommended By Product Lea...

This article is part of Inc42 Plus’ upcoming…
03 Mar'21 8 min read
10 Gripping Books for Makers Suggested By Swiggy, Gojek, Browserstack Product Leaders
Features

10 Gripping Books for Makers Suggested By Swiggy, Gojek, Browserstack Product Le...

This article is part of Inc42 Plus’ upcoming…
01 Mar'21 10 min read

Featured Stories

India's Top 100 Startups: Financial Performance Report, 2021
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Inside The Financials Of India’s Top 100 Startups

DataLabs

Indian D2C Startups Raised $783 Mn In The First Seven Months Of 2021

How Y Combinator-Backed Fintech Startup GimBooks Empowering SMBs With Do-It-Yourself GST Accounting
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How Y Combinator-Backed Fintech Startup GimBooks Empowering SMBs With Do-It-Your...

D2C Beauty & Personal Care
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What Is Driving The Purchase Decisions Of Online Beauty Shoppers In India?

India gig economy rises as startups ramp up gig hiring
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[The Outline By Inc42 Plus] India’s Gig Economy Goes Full-Time

Exclusive: Udaan Bags INR 50 Cr In Debt Round From Blacksoil
News

Exclusive: Udaan Bags INR 50 Cr In Debt Round From Blacksoil

Unlisted Shares Of IPO-Bound Fino Payments’ Parent Decline To INR 365 From Its Highs In August
News

Unlisted Shares Of IPO-Bound Fino Payments’ Parent Decline To INR 365 From Their...

The Dark Side Of NFT: Art & Identity Theft, Wash Trading And Environmental Damage
Features

The Dark Side Of NFT: Art & Identity Theft, Wash Trading And Environmental Damag...

[Funding Galore] From Cars24 To Delhivery— Over $900 Mn Raised By Indian Startups This Week
Funding Galore

[Funding Galore] From Cars24 To Delhivery— Over $900 Mn Raised By Indian Startup...