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Why D2C Brands Need To Address The Privacy & Security Conundrum

What You'll Learn?

  • Approaching security as a fundamental building block for ensuring a secure user experience
  • Why D2C brands tend to underestimate digital security risks
  • Importance of visibility and control in order to avoid security blind spots
  • More digital touchpoints means greater risks for consumers and brands
  • Embedding cybersecurity into the overall business strategy
  • Securing your apps and users is an ever-evolving moving target