Why D2C Brands Need To Address The Privacy & Security Conundrum
What You'll Learn?
- Approaching security as a fundamental building block for ensuring a secure user experience
- Why D2C brands tend to underestimate digital security risks
- Importance of visibility and control in order to avoid security blind spots
- More digital touchpoints means greater risks for consumers and brands
- Embedding cybersecurity into the overall business strategy
- Securing your apps and users is an ever-evolving moving target