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The Secret Sauce Behind Licious’ Journey To A 1,000 Cr ARR Meat Brand

What You'll Learn?

  • How Licious built and scaled its business
  • What happens when you cross INR 50 Cr Mark — How product diversification, user acquisition function
  • Zero outsourcing is the key to own customer experience in the perishable category
  • The challenges of building a business in the perishables category
  • Data is the way to a person’s taste buds
  • The real promise of D2C is bringing gourmet to every table
  • How to build a strong supply chain — owning the logistics piece versus 3PL
  • Understanding what is the potential and what's the limit: Not every brand is an INR 100 Cr or INR 500 Cr brand