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Scaling 10x In A Frugal Manner: Decoding Ixigo’s Product Pivots

What You'll Learn?

  • How to navigate the inflexion points and transitions of product pivots
  • Going from 3 Mn to 30 Mn MAUs by spending judiciously
  • How to rebuild a broken core loop in the product
  • Using in-house social media marketing as primary user acquisition channel