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The National Restaurant Association of India (NRAI), a restaurant body which had initiated a twitter campaign against Zomato’s Gold subscription programme in August has now received support from the apex restaurant industry group of India.
The main pain point between NRAI and Zomato has been the very successful Zomato Gold programme, which offers one-on-one offers on food and drinks to dine-in customers at partner restaurants. In September Zomato diluted the programme but introduced the Gold offering on delivery as well, which led to further discontent among NRAI members.
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