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Inc42 Shots | Amid Political Scandal, Facebook News Looks To Woo Indian Publishers

Even as it is caught in a major political scandal in India, Facebook is now looking to attract Indian news publishers to its platform by paying them for publishing content to its aggregation platform Facebook News.

The company added that it would work closely with news partners in each new region to tailor the content and experience to the local audiences and test different ways to deliver content while “honouring publishers’ business models”. Facebook News, which arrived in the US last year, is slated to launch in India along with other countries by 2021, the company announced.

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Inc42 Staff