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Marketing

Covid-19: Social Media Influencers are Reinventing Content Marketing Strategies

How Social Media Influencers Are Reinventing Content Marketing Strateg...

As the near-term effects of the coronavirus pandemic…
With An Eye To Expand Talent Base, Business Wingify Goes ‘Remote First’

With An Eye To Expand Talent Base, Business Wingify Goes ‘Remote First...

New-Delhi based SaaS company Wingify has joined the list of companies, which…
Wingify’s Paras Chopra On First Principles Thinking For Startups And The Role Of Context In Tough Calls

Wingify’s Paras Chopra On How Startup Founders Can Leverage First Prin...

“You have to take the short-term pain that maybe people will be…
Get The Right Balance Between Personalisation And Marketing Automation

Here’s How To Get The Right Balance Between Personalisation And Market...

Despite all the advances in marketing analytics and technology, the availability of…
How To Get Back On The Marketing Ladder: Post-Covid-19 Marketing Strategy

How To Get Back On The Marketing Ladder: Post-Covid-19 Marketing Strat...

Time and again brands have learnt the significance and power of a…
Top 3 Things to Focus On When Doing A Competitive Analysis

Top 3 Things to Focus On When Doing A Competitive Analysis

As the name suggests, competitive analysis is the process of identifying your…
B2B Marketing Trends During Lockdowns And Outlook Post-Covid

5 B2B Marketing Trends During Lockdowns And Outlook Post-Covid

Coming out sturdier from a crisis marks the ones slated for success.…
How To Create A Content Marketing Plan?

How To Create A Content Marketing Plan?

Whether you are new to the field of content marketing or you…
How Can Location-Based Discovery Help Create A Seamless Network Of Services?

How Can Location-Based Discovery Help Create A Seamless Network Of Ser...

India is home to more than 51 million micro, small and medium…
The Importance Of Employer Branding for Startups

The Importance Of Employer Branding For Startups

Did you know that almost a quarter of startups go under because…
Importance And Advantages Of Marketing For Startups In The Early Stage

Importance And Advantages Of Marketing For Startups In The Early Stage...

Paper Boat, known for its fruit-based traditional drinks is a startup famous…
Why Hyper-Personalization Is The Key for Digital Marketing In 2020

Why Hyper-Personalisation Is The Key For Digital Marketing In 2020

Modern-day prospects are increasingly expecting customized experience when they engage with brands…