Recent development of significant investments in Indian Consumer Internet companies have started a virtuous circle, where foreign money fuelled companies are investing hugely in educating Indians about internet and ecommerce, payment and logistics, spiralling demand which in turn is fetching more investment and skyrocketing the valuation.
This cycle has irreversibly changed how the India and Bharat, treat the internet.
“The transformed India is comparatively much more adaptive to internet and is not afraid to experiment. “
Riding on this wave are two IIT graduates Himanshu and Manish who are tackling the $ 40 Bn Wedding planning Industry heads on. Started a year back, ShaadiSaga is one stop wedding solution for people to Share, Plan and Celebrate their Wedding journey. The startup connects couples with quality merchants to plan their big day & help merchants build their business online and provide various tools for people to share their wedding, various tips and ideas for making the wedding affair more special.
The startup has recently raised undisclosed amount in a funding round led by Outbox Ventures.
The wedding industry is a huge market and there is lot of gap in what kind of wedding people would like to have against what they are having. Part of it is due to information gap. ShaadiSaga fundamentally believes that internet and technology can add a lot of value and efficiency here and thus want to create a trusted ecosystem which benefits all the stakeholders in long-term.