Traditional car rental companies are struggling to run their businesses, ever since Uber and Ola have entered the Indian market. But the majority of their concerns lie elsewhere. At any given point in time, a car rental company utilises only a fraction of its their fleet. This, in turn, leads to wastage of money and huge operational challenges.
Sensing the need to solve this problem Jitender Arora and Malvinder Singh Rikhy founded Mind Your Fleet (MYF) in September 2014. The duo aims to help car rental companies streamline their operations, and create efficiencies with their unique inventory, customer, dispatch, and vendor management tools.
SaaS-based End-To-End Enterprise Tool For Car Rental Companies
Noida-based car fleet management solutions provider, Mind Your Fleet provides a SaaS-based, end-to-end enterprise tool which helps car rental companies to promote, manage, and distribute their business online.
“The ground transportation industry is currently shrouded in opaqueness, and only with technology can one remove the cloud. We at Mind Your Fleet aim to organise this industry,” says Jitender Arora, co-founder, Mind Your Fleet.
For the founders, the journey of MYF started when Jitender, who was heading MGHworld, met Malvinder who was the CEO of Kuoni Travels, with the intention of selling his product.
During the meeting, both stumbled upon the need to remove this opaqueness surrounding the cab industry in India and the outcome of the meeting was the foundation of MYF’s journey.
“We began providing opportunities to local car rental companies who wished to grow but could not survive the pressure of dealing with the bigger players. The company was founded with a mission to re-organise and optimise the ground transportation industry into a single sector, helping the customer reach out to a myriad of cab aggregators through their platform,” says 53-year-old Malvinder, co-founder at MYF.