Zerodha Rolls Out ‘Privacy Mode’ Feature For Users To Mask Real Time Profit & Loss Changes

Nithin and Nikhil Kamath-led stock broking platform Zerodha has rolled out a ‘privacy mode’ feature on its trading website Kite that will now enable users to hide all the real time changes in profit and loss (P&L) statements.

The company made this announcement on the social media platform X yesterday (August 22). “Introducing Privacy Mode on Kite. Here are a few use cases: – Constantly seeing real-time changes in P&L can often be distracting and may tempt you to overtrade. You can easily enable privacy mode, to hide all these values.”

“If you are in a situation where you want to hide details like investment amounts, quantities, and P&L when displaying something on Kite, you can simply enable privacy mode,” the post added.

Zerodha also announced that the new feature will only be available for the Kite website and not the Kite app currently; they said it will soon be available for the application as well, as per the post.

The broking firm also disclosed that they are “working on” providing more watchlist tabs for investors. 

Founded in 2010, Zerodha is a discount broking platform which has its own set of flagship products such as Kite, Investments and Console.

Last year, the Bengaluru-based company introduced a feature called virtual contract note on Kite, which provides details of brokerage, securities transaction tax, exchange transaction charges, stamp duty, SEBI turnover charge, and GST for orders placed during the day, along with order-wise charges.

Meanwhile, the online stock trading platform has also suffered a series of service outage issues, disrupting traders from accessing the platform for several minutes.

According to Downdetector, Zerodha was struck by an outage just before 10 AM on June 21, rendering users unable to place new stock trade orders or modify existing ones.

While 48% of the users were facing issues with Zerodha’s mobile app, 32% and 20% were unable to access the website and make transactions for trade, respectively.

Note: We at Inc42 take our ethics very seriously. More information about it can be found here.