The round also saw participation from AdvantEdge Partners, Singapore Angel Network, Sachin Bhatia (CEO & co-founder of TrulyMadly & MakeMyTrip), Kunal Khattar (serial entrepreneur and angel investor), Akshay Garg (Co-founder, Komli Media) and ah! Ventures.
The portal is trying to solve a major issue of seamless data management, utilising it to send intelligent communication across web and in App.
Speaking on the development, Umair Mohammed, CEO at Wigzo said, “Larger organisations have built excellent engagement channels with their subscribers using a Data-driven Approach. We want to take the same capabilities to all online businesses, irrespective of their size and scale, and allow them to leverage our machine learning capabilities and Predictive Technology to Hyper Personalise to each individual user.”
Wigzo enables a brand to understand and communicate with its customers on a one-on-one basis. It creates personalised real-time content, based on context and usage patterns of the user, across all customer touch points from a single, integrated digital marketing platform, without changing the service providers.