L’Oreal will invest in DSG’s fourth fund, which primarily backs early-stage startups in the consumer goods and beauty segments in India and SEA
As per L’Oreal, the move was driven by a young demographic in the region that was tilted towards buying beauty products
The Indian beauty space is projected to zoom to a $5.6 Bn market opportunity by FY25
Beefing up its strategic bets in the country, French cosmetics giant L’Oréal is investing an undisclosed amount in the India-focussed fund of Singapore-based venture capital (VC) firm DSG Consumer Partners.
The investment will be deployed for DSG’s fourth fund and is primarily targeted at backing early-stage startups in the consumer goods and beauty segment in Southeast Asia and India. The transaction was executed via L’Oréal’s corporate venture capital fund, BOLD.