Worldwide online food delivery marketplace – foodpanda and its affiliated brand hellofood has received another $20 Mn in funding from a group of investors including Phenomen Ventures. The company will continue with its global ambitions and roll out to over 40 markets by the end of Q1.
In 2013, foodpanda expanded its operations in over 20 countries and launched a mobile app for iOS and Android. Foodpanda along-with its affiliate brand hellofood, currently has its operations in over four continents. Following its growth strategy, foodpanda has expanded its services into eight more countries including Croatia, Bulgaria, Serbia, Slovenia, Kazakhstan, Azerbaijan, Tanzania and Uganda in early 2014.
Ralf Wenzel, Co-Founder and Global Managing Director foodpanda/hellofood: “Having acquired the trust from experienced investors we will be able to continue our growth strategy to become a truly global internet brand. Further to this, we will push our expansion within our existing markets, to gain presence at every corner of every country we are active in. We continue to invest in customer service, creating the most convenient way to order food – no matter where you are.”
In 2013 foodpanda secured more than $20 Mn funding from Phenomen Ventures and Investment AB Kinnevik and USD 8 million from iMENA Holdings.
Founded in 2012, foodpanda helps restaurants to increase delivery sales through online and mobile platforms and provides them with constantly evolving technology and analytics. As per the company, foodpanda has partnered with over 22.000 restaurants worldwide.