PhonePe Launches Merchant Lending Marketplace To Take On Paytm

PhonePe Launches Merchant Lending Marketplace To Take On Paytm

SUMMARY

PhonePe’s merchant lending marketplace will allow banks and NBFCs to offer credit to its 35 Mn merchant base

As part of the move, the company has launched a mobile app called PhonePe for Business, which, it claimed, will disburse loans in a ‘matter of minutes’

The company is also in the process of developing its own credit score using built on data science-driven models to further streamline the merchant lending process

Mounting a major offensive against competitor Paytm, fintech major phonepe on Friday (June 23) announced its foray in the merchant lending space. The fintech decacorn said it has launched a merchant lending marketplace where banks and NBFCs will be able to offer credit to its 35 Mn merchant base. 

The move will enable PhonePe to leverage its distribution network and tech stack to further grow its lending vertical. On the other hand, banks and NBFCs will be able to deploy their expertise in underwriting, disbursals and loan collection to offer credit to merchants on a single platform. 

As part of the move, the company has launched a mobile app called PhonePe for Business, which, it claimed, will disburse loans in a ‘matter of minutes’.

The company is also said to be developing its own credit score that will be built on data science-driven models to further streamline the merchant lending process and scale access to credit. This could largely allude to the company reportedly building its own credit underwriting process based on the merchant’s transaction history.

“… We are excited to launch Merchant Lending on our platform using the marketplace model, providing SMEs & MSMEs with access to organised credit and enabling their growth. By serving as a catalyst for the financial empowerment of MSME & SMEs, PhonePe is proud to contribute to the overall development of the economy and drive sustainable progress,” said PhonePe’s vice-president of financial services Hemant Gala.

The announcement comes close on the heels of PhonePe shelving the ZestMoney acquisition deal, which was part of its efforts to further ramp up its financial services play. 

 

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

PhonePe Launches Merchant Lending Marketplace To Take On Paytm-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

PhonePe Launches Merchant Lending Marketplace To Take On Paytm-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

PhonePe Launches Merchant Lending Marketplace To Take On Paytm-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

PhonePe Launches Merchant Lending Marketplace To Take On Paytm-Inc42 Media
PhonePe Launches Merchant Lending Marketplace To Take On Paytm-Inc42 Media
You’re in Good company