POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding

POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding

SUMMARY

Trifecta Capital and a bunch of NBFCs have invested in Innoviti

The funds will be used to strengthen its tech platform

Recently, another PoS provider Mswipe raised $31.5 Mn

Bengaluru-based digital payments solutions company Innoviti has raised $11.5 Mn (INR 80 Cr) in a fresh debt funding round from Trifecta Capital and a bunch of non-banking finance companies (NBFCs).

The NR Narayana Murthy’s Catamaran Ventures-backed startup is looking to use the fresh funds to expand operations, strengthen the technology platform to ensure smooth card payments and hire additional staff.

With INR 30 Cr from Trifecta and INR 50 Cr from NBFCs, Innoviti is looking to raise funds without having to dilute the shares of the existing shareholders.

Founded in 2002, Innoviti deploys point of sale (PoS) terminals and processes card payments for retailers. The company claims to have turned its core enterprise business of processing card payments for organised retailers cash positive. It has a network of more than 11,000 retail outlets spread over 850 cities in India.

In an earlier conversation with Inc42, Innoviti CEO Rajeev Agrawal said that the company has disbursed about 160K (number of) loans to over 30,000 small merchants pan India. Also, the yearly disbursement volume of SME lending for the company ranges from $62.3 Mn (INR 400 Cr) – $78 Mn (INR 500 Cr).

With the venture debt funding, Agrawal intends to experiment with new product lines and scale up business operations by deploying more PoS terminals.

Innoviti maintains that its flagship product Unipay processes over $3 Bn of annual transaction volume through more that 50K POS terminals across India. With a commitment of $2.9 Mn, Innoviti had introduced EMI Next in July 2018, aimed at enabling merchants, brands and lenders to design specific and flexible EMI products for consumers to suit their requirements.

Aakash Goel, partner, Trifecta Capital said, “They need to offer additional features like dynamic switching across current accounts of merchants, instant processing of transactions, same-day settlements, integrate billing with PoS. That is where the money is set to be made.”

Innoviti’s payment platform clientele includes Reliance Retail, Titan, Landmark Group, INOX, Indigo, Walmart, and several others. Banks such as HDFC, ICICI, Axis, SBI, Standard Chartered, Kotak, and Citibank use the platform to access customers for processing their payments and loans distribution.

India currently houses more than 500 fintech startups. Other Indian fintech startups making mark in this space include Faircent, Kissht, Simpl, FTCash, Rubique, EarlySalary, MoneyTap, and Instamojo, among others. Recently, POS provider Mswipe raised $31.5 Mn to strengthen its game in the POS industry.

The Indian POS terminal market is pegged to reach $450 Mn at a CAGR of over 10% from 2017 to 2024. The fintech sector is forecasted to cross $2.4 Bn by 2020, according to KPMG and NASSCOM report.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
UNLOCK 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
UNLOCK 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding-Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding-Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding-Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding-Inc42 Media
POS Provider Innoviti Eyes Expansion With $11.5 Mn Debt Funding-Inc42 Media
You’re in Good company