Mumbai-based GymTrekker, a fitness discovery platform, has raised an undisclosed amount of funding from angel investors including Dewang Neralla MD and CEO of Atom Technologies, Roopak Taneja, a Middle East based ex senior executive at FMCG giant Reckitt Benckiser and Manisha Gupta.
Founded this year by Sanmati Pande, Harshit Sethy, Sambhav Jain, Vishal Shah and Karan Shah, GymTrekker, is an online portal to consolidate structured health & fitness solutions. The platform provides a single click access to authentic data on any fitness centres around users.
The startup offers multiple tenure memberships – weekly, monthly to annual subscriptions.
The portal has listed more than 3000 fitness centres and is live in Mumbai, Pune and Bangalore.
In the first month itself, the startup sold over 70+ monthly memberships for INR 1099 and managed to convert a large number of them to an annual membership.
The startup is currently web-based, however, it plans to launch a mobile app on both IOS & Android platforms in the coming couple of weeks.
Here’s how it works:
The funds will mainly be used for expansion of the existing platform.
Speaking on the development, Sanmati Pande, founders & CEO at GymTrekker, said, “GymTekker intends to ramp up its operations across metros and tier-II cities with the implementation of latest technologies and its ecosystem of services.”
The company is also looking to expand its presence other parts of the county in the coming 3 to 4 months. Few of these cities include Goa, Ahmedabad, Hyderabad, Delhi, Chennai, Chandigarh and Jaipur. Also, it is looking to stretch its arms globally by expanding into the Middle East and South East Asia in the near future.
The B2C fitness and services industry is largely unorganised and unstructured with no benchmarking of prices and amenities. Most of the players have inadequate marketing capabilities as well as lack systems & process. Hence, this allows them to see a big B2B opportunity, wherein they can become an online channel partner for fitness centres, promote & create awareness and augment their footfalls.
The overall wellness industry in the country has been growing at a robust pace with all structural growth drivers in place and a large target market of close to $400 Mn in age group of 18 to 44 population. Taking advantage of the same, Gymtrekker is looking to bring about a revolution in the fitness industry through its ecosystem of services and thereby owning the customers without owning any physical assets, a virtual fitness manager for all Fitness centres.
Few other players who are operating in this space and have raised funding include Fitternity, a fitness discovery platform, raised $1 Mn funding from Exfinity Venture Partners and Bangalore-based personal fitness coach app, Orobind, raised pre-series A round of funding from investors Zishaan Hayath and Harpreet Singh Grover.
