Kolkata is fast catching up with the digital revolution sweeping through the country and businesses in the city are increasingly adopting technology to avoid becoming victims of the digital divide.
As companies go digital, it is important to get the right structure for the approach as it can enhance all business functions. Recognising whom to target in marketing campaigns and how to position products and services is the key to success for any business. Keeping this in mind, almost every company — big or small — in the country is leveraging digital networks to ramp up its efforts.
The Digital Success Summit Kolkata is being organised with a view to help companies understand and ace the digital game so that they can develop successful businesses. To this extent, the Summit aims to connect entrepreneurs and professionals in the city with India’s best technology and marketing minds.
Digital Success Summit: Learn From The Best
India is leading the technological revolution and we are always looking to come up with new use cases for digital technology and innovative ideas to develop their businesses.
The organisers of the Digital Success Summit Kolkata have roped in experienced digital experts to enable CXOs, Founders and next generation of established business to learn about the most structured and effective methods of launching, executing, and managing digital assets with a view to help them achieve #DigitalSuccess. It is also a platform to enable the networking of like-minded professionals.
Internet Corporation for Assigned Names and Numbers (ICANN) India head Samiran Gupta will deliver a keynote address on ‘How the Internet works and is governed?’
The summit will also host discussions on topics such as digital infrastructure, reaching the next billion users, bringing traffic to making advertising deliver returns on investments. There will also be a fireside chat on the future of digital and other events.
Industry members such as Gaurav Hazrati, senior vice-president and head, Digital Banking, IndusInd Bank; Aashish Chopra, vice-president, content marketing, Ixigo.com; Vinay Singhal, CEO, WittyFeed; Pallav Nadhani, founder and CEO, FusionCharts, and Collabion; Santosh Panda, founder and CEO, Explara; Ashish Tulsian, co-Founder and CEO, Posist; and Mohan Ram, partnerships manager, Digital Ocean, among others, will address the delegates.
Nearly 350 people are expected to attend the Digital Success Summit Kolkata, including CEOs, CIOs, CTOs, IT Heads, managing directors, marketing vice president, directors, founders, marketing manager, digital heads, etc, from well-known companies as well as startups.
Talking to Inc42 about the reason behind organising the summit, Abhishek Rungta, founder and CEO of Indus Net Technologies, said, “With the Digital Success Summit, the aim is to put a structure to everything businesses do in digital and help them achieve #DigitalSuccess through the right strategy and execution. It is critical that the real doers do the talk, doers who understand both business and tech, so they can bind the two. My team at Indus Net Technologies and I are committed to contributing to the ecosystem with the right knowledge and insights.”
Here’s all that is waiting for you at the Digital Success Summit:
Why A Business Owner Should Attend The Digital Success Summit
Digital marketing is an ever-changing domain and companies need to keep evolving their strategies and adapting to the changing needs of new-age customers in order to grow their businesses.
Having a solid digital strategy is essential for to reach their target audiences and enabling the growth of their business. And to find the right users or customers, need a businesses well-defined digital strategy, including understanding which marketing channels they should leverage for their specific target audiences.
With its focus on leveraging digital, the Digital Success Summit is a must-attend event for young entrepreneurs who want to strengthen their businesses digitally. Entrepreneurs can learn from the experts and gain meaningful insights on digital marketing and other aspects of the business to be able to realign their digital strategies and up their game for #DigitalSuccess.
Interested applicants can apply here!