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Boosting Outreach: Food Delivery Platform WAAYU Joins ONDC In Zero-Commission Model Push

How Suniel Shetty-Backed WAAYU Can Threaten Swiggy, Zomato With Zero Commissions Playbook
SUMMARY

Suniel Shetty-backed no-commission food delivery platform WAAYU became the latest startup to join the government-backed Open Network for Digital Commerce

Founded by Anirudha Kotgire and Mandar Lande last year, WAAYU offers cost-effective food delivery to the consumers and restaurants while tapping AI

This partnership comes at a time when ONDC has stretched its space to collaborate with various business sectors such as fintech, banking, mobility, hyperlocal delivery, and more

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Actor Suniel Shetty-backed no-commission food delivery platform WAAYU became the latest startup to join the government-backed Open Network for Digital Commerce (ONDC) as a seller marketplace, aiming to bolster restaurants and consumers’ access to the food delivery ecosystem.

WAAYU said in a statement that this move will give a boost to all restaurant partners by providing a steady stream of orders and enhancing customer experience with zero commission on delivery.

Founded by Anirudha Kotgire and Mandar Lande last year, WAAYU offers cost-effective food delivery to the consumers and restaurants while tapping AI. 

It claims to have a network of 3,000 restaurants across Mumbai, Pune, Jaipur, Bengaluru and Hyderabad. The food delivery app is also in talks with buyer apps, TATA Neu and OLA to boost the number of orders for the restaurant partners. 

“The app aims to revolutionize the food delivery market by eliminating commission fees to provide a more sustainable and profitable model for restaurants ecosystem also,” Lande said.

“This strategic expansion aims to bring WAAYU’s zero-commission model to more restaurants and consumers, further democratizing the food delivery ecosystem in India,” added Kotgire. 

This partnership comes at a time when ONDC has stretched its space to collaborate with various business sectors such as fintech, banking, mobility, hyperlocal delivery, and more.

Recently, enterprise tech startup Adya.ai, one of the technology service partners for ONDC, partnered with Google Cloud to roll out a platform for boosting ONDC’s adoption among enterprises, in August.

Also real money gaming (RMG) platform Zupee has partnered with ONDC to bolster the reach of its skill-based games to a larger audience.

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