With New Warehouses, BigBasket Targets Deliveries Under Four Hours

With New Warehouses, BigBasket Targets Deliveries Under Four Hours

SUMMARY

It earlier used to offer two delivery slots including 90-minute delivery and next day delivery

The Bengaluru-based company closed a $150 Mn Series F round in May

Other notable players in the grocery delivery segment include Grofers, Amazon Fresh and Flipkart Nearby

As the hyperlocal delivery battle intensifies, BigBasket has rejigged its operational model to make all deliveries under four hours, according to a media report. In the earlier model, it used to offer two delivery options including 90-minute delivery and next day scheduled delivery. 

With the four-hour delivery plan, BigBasket will reportedly help the company ensure that users get ample product choices, which was not possible in the earlier 90 minute delivery option. 

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