After Raising $2 Mn For Its Social Networking Platform, Unikon.ai To Build A D2C Brand

After Raising $2 Mn For Its Social Networking Platform, Unikon.ai To Build A D2C Brand

SUMMARY

Unikon.ai, which offered an AI-powered networking platform, is pivoting due to high cash burn and now plans to build a D2C brand

Cofounder Aakash Anand said that the current model demands significant investment, leading to a monthly burn of about INR 2 Cr

Without disclosing the sector in which the D2C brand would operate, Anand said the decision aligns with his expertise and conviction

Bella Vita founder Aakash Anand’s startup Unikon.ai, which offered an AI-powered networking platform, is pivoting due to high cash burn and now plans to build a D2C brand.

Anand took to LinkedIn to make the announcement. “After 18 months of hard work, I’ve made the tough decision to pivot Unikon. Despite our efforts, the market and project demands significant investment, leading to a huge monthly burn close to INR 2 Cr per month for a few years before we start seeing any profits.”

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