Pilgrim brings exotic and effective skincare ingredients, ranging from the volcanic lava ash of South Korea’s Jeju Island to the red vine extract from Bordeaux, France.
Differentiator
All Pilgrim products are PETA-certified, FDA-approved, and free of toxins such as parabens, sulfates, and mineral oils. The brand has also partnered with The Disposal Company to recycle more plastic than it uses.
Growth
The D2C brand started with skincare and haircare products but soon expanded to makeup, perfumes and gift sets.
What’s Next
Pilgrim wants to optimise online and offline retail and grow its product portfolio by pushing R&D to reach INR 1K Cr annual run rate by FY25.
FAST42 2024 Edition — Unveiling The List Of India’s Fastest Growing D2C Brands
Unveiling The List Of India’s Fastest Growing D2C Brands