India's Fastest Growing Minimalist Womenswear D2C Brand

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SAADAA

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What Sets Them Apart

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Eco Consciousness

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The Growth

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What’s Next

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How SAADAA Is Restyling Womenswear With Minimalist Design, Sustainability Focus

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India's Fastest Growing Minimalist Womenswear D2C Brand

SAADAA

SAADAA provides stylish, comfortable, and affordable with no compromise on value/quality.

What Sets Them Apart

The founders have tackled the dilemma of pricey designer wear in India by creating a line of basic wear and timeless classics. These pieces, made from high-quality cotton and linen.

Eco Consciousness

SAADAA is an eco-friendly brand using recycled cotton for packing bags and plantable seed paper for tags. It supports micro-enterprises by enhancing fabric knowledge and quality.

The Growth

SAADAA's revenue tripled in FY23, prompting its expansion to Myntra and Amazon. The team grew from 28 to 120+ by January 2024 and entered offline retail for sustainable fashion.

What’s Next

SAADAA plans to open four EBOs in Jaipur and enter large-format retail stores to expand offline. It will also sell on Nykaa, Ajio, and other digital marketplaces.

How SAADAA Is Restyling Womenswear With Minimalist Design, Sustainability Focus