How Proximity Payments Are Changing Omnichannel Retail Strategies

India witnesses a surge in proximity payments, driven by QR codes, NFC, and sound-based solutions.

Proximity Payments Rise

UPI reaches a monumental 12 Bn transactions, fueling the success of proximity payments in India.

UPI Milestone

Retailers leverage proximity payments for fast, frictionless checkouts, offering convenience and insights into customer behaviors.

Omnichannel Revolution

Proximity payments not only enhance customer convenience but also result in higher spending per transaction and provide data-rich insights for merchants.

Quantifiable Benefits

The future of proximity payments in India looks promising, with widespread adoption across diverse retail models and the transition towards a cashless economy.

Future Outlook

UPI In 2023