How Pilgrim Is Providing Vegan Skincare Options To Next-Gen Consumers

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Pilgrim

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Exotic Products

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Differentiation

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Expansion

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The Growth

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Pilgrim Has Built A ‘Care’ Regime Around Exotic Beauty Ingredients, Stringent Quality Control

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How Pilgrim Is Providing Vegan Skincare Options To Next-Gen Consumers

Pilgrim

Pilgrim procures exotic beauty ingredients from all over the globe and provides FDA- and PETA-approved skincare essentials.

Exotic Products

Pilgrim brings exotic and effective skincare ingredients, ranging from the volcanic lava ash of South Korea’s Jeju Island to the red vine extract from Bordeaux, France.

Differentiation

Pilgrim's in-house R&D team and global partners meticulously research and curate ingredients for formulations. Manufacturing is outsourced to top vendors across India. All Pilgrim products are PETA-certified, FDA-approved, and toxin-free.

Expansion

The D2C brand started with skincare and haircare products but soon expanded to makeup, perfumes and gift sets.

The Growth

Pilgrim wants to optimise online and offline retail and grow its product portfolio by pushing R&D to reach INR 1K Cr annual run rate by FY25.

Pilgrim Has Built A ‘Care’ Regime Around Exotic Beauty Ingredients, Stringent Quality Control