How Bollywood Star Kriti Sanon Became An Investor And Cofounder

Last year, Kriti Sanon co-founded a startup with Anushka Nandani, Karan Sawhney, and Robin Behl, offering virtual and in-studio training workshops and nutrition plans.

In 2023, Sanon partnered with PEP Technologies to launch Hyphen, a premium skincare brand. PEP Technologies will invest INR 30 Cr and be the majority shareholder.

Sanon is joined by Vaishali Gupta and PEP Technologies founders Tarun Sharma, Saurabh Singhal, Mohit Jain, and Vikas Lachhwani in this venture.