The Big Billion Days Report Card (2)

Can Ola Revive Its Food Delivery Dreams With ONDC?

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MapmyIndia Accuses Ola Of Data Theft To Build Ola Maps
The Big Billion Days Report Card (2)

Ola founder Bhavish Aggarwal remains determined to succeed in food delivery, having previously made three unsuccessful attempts.

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The Big Billion Days Report Card (2)

Ola Cafe launched in 2015, limiting orders to select items from nearby restaurants, but it shut down within a year due to poor reception.

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The Big Billion Days Report Card (2)

In 2017, Ola acquired FoodPanda but failed to gain traction. By 2022, Ola tried leveraging cloud kitchens, but scaling proved difficult.

Now, Ola is partnering with ONDC in Bengaluru, using EV bikes for deliveries and offering high discounts to attract users.

Swiggy and Zomato dominate the market, but Ola's aggressive discounts and improved logistics are helping it gain traction.

Ola's success may attract players like Amazon and Flipkart. Sustaining growth without heavy discounts will be a major challenge.

Can Ola’s ONDC Food Delivery Bet Match Swiggy, Zomato?