Actor Mahesh Babu Joins Startup Fitday As Investor

Joining In As Investor

Omnichannel nutraceutical startup Fitday has roped in actor Mahesh Babu’s firm GMB Entertainment as its investor.

Mahesh Babu's Statement

“This investment reflects my strong belief in their vision and their ability to impact health and wellness across India.”

Boost To Fitday

The company did not disclose the financial terms of the deal but said that the investment will help Fitday to boost its retail footprint and expand into newer markets.

Fitday's Expansion Plans

Fitday aims to expand product availability in national retail chains, institutions, and corporates, and through partnerships to strengthen its B2C presence.

Celebrities Turning Investors

This development comes at a time when actors and sports personalities have begun to show their support towards the Indian startup ecosystem

Amitabh Bachchan 

Amitabh Bachchan’s family office has bought a minority stake in foodtech major Swiggy by purchasing the shares held by its employees and early backers, a few weeks ago.

KL Rahul

Cricketer KL Rahul invested in Bengaluru-based direct-to-consumer fitness brand Boldfit and mixed reality startup Flam.

PV Sindhu

Olympian PV Sindhu has also backed D2C wellness brand Hoop as well as agritech startup Greenday’s FMCG brand Better Nutrition.

Nutraceutical Startup Fitday Ropes In Actor Mahesh Babu As Investor