8 Metrics That Indicate Healthy Growth For A Business
Customer success minimizes churn and fuels growth. Identify and address pain points to enhance customer experience, fostering loyalty and sustainable growth.
Customer Churn
By focusing on CLTV, businesses can become more customer-obsessed and prioritise long-term profitability over short-term gains.
CLTV
It is vital to keep CAC as low as possible by optimising your acquisition strategies, targeting the right customer segments, and maximizing conversion rates.
CAC
The CAC: LTV ratio measures the profitability of your customer acquisition efforts. To ensure healthy growth, aim for a ratio of at least 1:3, where the lifetime value of a customer is at least three times higher than the cost of acquiring them.
CAC: LTV Ratio
By measuring customer engagement scores, you can gain insights into how customers interact with your brand, products, or services.
Customer Engagement Score
By measuring customer engagement scores, you can gain insights into how customers interact with your brand, products, or services.
Leads by Lifecycle Stage
The customer health score (CHS) helps you determine whether your customers are at risk of churning.
Customer Health Score
The lead-to-customer rate is a metric that measures how effectively your sales process and lead-nurturing strategies work. It tracks the percentage of leads that convert into paying customers.