After discontinuation of its loyalty programme in 2022, it made a comeback in early 2023.
Zomato Gold
Zomato pulled out of 225 cities in January in a bid to improve operations. Zomato dissolved multiple subsidiaries in countries including Slovakia, Indonesia, and Portugal.
City & Country Exits
Business restructuring measures helped Zomato turn Adj. EBITDA positive (INR 78 Cr) and overall profitability in Q1 & Q2 FY24.
Profitability
After multiple 2022 exits, 2023 saw cofounder & CTO Gunjan Patidar exiting the startup.
Top Level Exits
Zomato started charging INR 2 - INR 5 per order, per user as a platform fee from mid-2023.
Platform Fee
The quick-commerce business’ performance improved; and its contribution as a percentage of GOV in the overall business turned positive (+1.3%) for the first time in Q2.
Blinkit’s Improving Business
Tiger Global, Alipay, and SoftBank exited Zomato in 2023 by selling their stakes via large block deals, cumulatively worth INR 5,586.7 Cr.