4 Ways AI Is Transforming Digital Marketing Strategies

[{"selector":"#anim-879082da-5947-4bfc-9ea6-8f6230910f0c","keyframes":{"opacity":[0,1]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fa737292-1ba6-4e0e-89ed-a6f6ea22bd5f","keyframes":{"transform":["translate3d(-122.04545%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4b1645ca-38c0-48c8-9dab-a1eff663c5e3","keyframes":{"opacity":[0,1]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

Data-First Approach

[{"selector":"#anim-74b76873-97dd-4e17-b523-6b7fd6b0feee [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-50.3021942204356%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":3900,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2513b963-7c1c-474a-90bb-5000712d829f","keyframes":{"transform":["translate3d(-141.81819%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3f7d4a11-4254-4e2f-a402-4fb47f8d12a1","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bf8dff6d-1670-4b97-a48a-0fb5bf656751","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-ec138975-aec2-451d-bbf7-056fc36b03b4","keyframes":{"transform":["translate3d(142.27273%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1cecd497-f937-454f-ac58-e733f3dc5d71","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9314d1dd-0882-4f69-8218-55d7b33c02b8","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-144d856b-fd9e-4fe0-8a6b-46b3fdabe21f","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

Precision Targeting

[{"selector":"#anim-39104c64-efaf-48ce-864d-c5f5072b11cc [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-57.81249974400788%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":3900,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3670e415-6232-4cb8-a15a-a58bbf0d79b8","keyframes":{"transform":["translate3d(-141.81819%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3afc944a-ee83-4cc1-9087-2fdf3ec956aa","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80caf674-7fb9-468a-85c6-a66537d59619","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-3acabedf-e50d-41a9-b924-7dcfcb0af39f","keyframes":{"transform":["translate3d(142.27273%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a9603f74-dd83-4f61-88b4-5c8d4b81fd63","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8bf81f2a-caa6-49ed-a9d8-dfbefc8a26e1","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-ba1f26ea-8ed4-45ad-8e6d-d7b673ad0a20","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

Presenting Innovation Opportunity

[{"selector":"#anim-e837e77c-de44-424e-9b36-fd20e52cfc92 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-35.11216370011078%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":3900,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-90a8f040-cee6-4065-9826-5b5d34fbbc58","keyframes":{"transform":["translate3d(-141.81819%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-634d4ac6-ffa8-42b3-954e-162f40512709","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6f235e1c-bf87-4085-bafc-d9bd0b7565c9","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-aa4a9f10-013e-438a-9444-faf646947318","keyframes":{"transform":["translate3d(142.27273%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-be99d618-cefb-45e9-9d51-4f57eadc36a0","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9b8f758f-99d7-4f29-bbaf-74bd0b669e16","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-651c9e56-f3fd-4c2c-862f-ef2deb8ea652","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

Removing Geographical Barriers

[{"selector":"#anim-02287e99-acea-4934-aef5-40c6ea96df60 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-31.059570197570206%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":3900,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d4b16c4a-3d86-4e7a-8e1e-0ff210ac7c6d","keyframes":{"transform":["translate3d(-141.81819%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ea7becad-30ca-44f8-801a-360d499fcc08","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fee83db5-bb13-474a-bb13-7a45287ae51a","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-827d2d5e-62d9-4ec5-bbc4-d12a4af6eafc","keyframes":{"transform":["translate3d(142.27273%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8a8fdd33-b734-4427-aabd-85d75c7678df","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3970ee07-c7f6-43ba-9947-d3d43866e709","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-6e596bd6-6e3c-43f7-8df3-bb9d0ad8e692","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

For more details, read the full article with Inc42 Resources

[{"selector":"#anim-31de1216-d19c-4bd6-95eb-fb4c9ab37948","keyframes":{"opacity":[0,1]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7bf619d2-840a-45ed-b94b-ebda26e200c5","keyframes":{"transform":["translate3d(-122.04545%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5e7bb570-434c-4ed6-9d4e-a5525ed66d78","keyframes":{"opacity":[0,1]},"delay":0,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-97e3ff38-b079-4051-9a78-30b2f4cd16bb [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-60.15624988622572%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Explore more!

4 Ways AI Is Transforming Digital Marketing Strategies

Data-First Approach

Several cutting-edge solutions facilitate the aggregation and analysis of vast datasets, empowering businesses to make informed decisions based on actionable insights.

Precision Targeting

AI-powered martech platforms can analyse individual user data in real-time, allowing brands to tailor their messaging, offers, and recommendations with surgical precision.

Presenting Innovation Opportunity

AI and machine learning advancements offer ongoing innovation opportunities. Staying updated ensures companies deliver cutting-edge marketing solutions to clients.

Removing Geographical Barriers

Globalization poses challenges for marketers, but AI enables hyper-localized campaigns to connect with diverse audiences.

For more details, read the full article with Inc42 Resources