D2C Academy Cutting Through The Noise: Building Effective Retention & Acquisition Strategies 04 Dec'21 | By Team Inc42 What You'll Learn? Selecting the right channels at the right stage of your journey for specific target audience The key KPIs to look at for the various channels for acquisition & retention How to optimise customer acquisitions costs The key metrics to track and improve customer satisfaction & user growth The metrics to track and improve in the post-purchase experience The role of marketing automation — data and analytics — in improving the customer’s lifecycle value Share
