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YouTube’s Short-Video Feature ‘Shorts’

Coming Soon To India, YouTube To Spice Up Short Video Space With TikTo...

In a bid to fill the vacuum created…
Google Enters Edtech With YouTube Learning To Promote Online Learning

Google Aggregates Edtech Content, Online Classes Under YouTube Learnin...

Google-owned video platform YouTube India has launched a learning destination to supplement…
Will YouTube Be Able To Take On TikTok With New Feature?

Will YouTube Be Able To Take On TikTok In India With New ‘Shorts’ Feat...

TikTok has emerged as the place for India’s young and enthusiastic social…
Facebook Seeks Licensing Deals With Music Companies: Should YouTube Worry?

Facebook Seeks Licensing Deals With Music Companies: Should YouTube Wo...

To generate more user interest in its video streaming service ‘Watch’, Global…
Late Entrant YouTube Music Becomes Most Frequently Tuned In App

Late Entrant YouTube Music Becomes Most Frequently Tuned In App

YouTube Music, which entered the Indian market in March 2019, has emerged…
Tech-Savvy Farmers Emerge As The Rising Stars Of YouTube This Year

Tech-Savvy Farmers Emerge As The Rising Stars Of YouTube This Year

YouTube’s portfolio of categories widened to add new verticals like learning and…
YouTube Highlights India’s Fixation With Gaming Live Streams

YouTube Highlights India’s Fixation With Gaming Live Streams

Google-owned YouTube recently announced that it is witnessing a massive boost on…
YouTube Music Follows Spotify’s Lead With Prepaid Plans For India

YouTube Music Follows Spotify’s Lead With Prepaid Plans For Indian Mar...

In India, over-the-top media (OTT) music streaming platforms are gaining tremendous popularity,…
YouTube Claims Staggering Growth In Vernacular Content Consumption

YouTube Gets 265 Mn Users Per Month in India Due To Growth In Vernacul...

With more than 1,200 video creators in the country crossing the million-subscriber…
YouTube Invests In 8 Local Creators To Develop High-Quality Learning Content

YouTube Invests In 8 Indian Creators For High-Quality Learning Content...

Tech giant Google is continuing to expand its presence in India, and…
Digital Doordarshan! National Broadcaster Moves To YouTube, Google

Digital Doordarshan! National Broadcaster Moves To YouTube, Google

In an attempt to bring its Indian and global audience a live…
Indian Users Look To YouTube For Purchasing Decisions, Educational Content

Video Reviews Are The Go-To Choice For Indian Buyers, Google Report Sh...

Google’s A Year In Search Report has shown that India’s video viewership…